Structuring a Website for AI Discovery and Citations
Successful implementation of any of the aforementioned principles would improve a website’s effectiveness as a source of discovery, citation, and exploration for AI research. Together, however, these principles provide a foundation for the comprehensive, semantically and structurally rich site that such systems require. Designing a website according to the principles articulated here ensures that the […]
Biannual Analysis of Technical Search Strategy and Content Performance
Technical Performance Analysis (Jan–June 2026) This overview encapsulates the most critical content assets that generated significant visibility in the first half of 2026. The data reflects a strategic shift from traditional search indexing toward agent-readable entity mapping and generative search optimization. Why these topics dominated in 2026 Strategic Implementation for the Next Half Moving forward […]
Optimising Content for Perplexity and ChatGPT Search
Academic research into search engine optimisation typically focuses on Google or Bing, where the primary audience seeks factual information or ideas for immediate practical application. However, attention should also be given to ChatGPT, which performs a form of implicit search behind the scenes, generating output in response to implicit queries from its users. In this […]